Metrics Monday at Annalect

Metrics Monday is a meetup of digital and mobile marketers and data hackers in Helsinki.

Our next meetup is kindly hosted by Annalect Finland (www.annalect.fi), a company belonging to the Omnicom Media Group and working closely with OMG’s marketing agencies OMD Finland and ToinenPHD. Although very data-oriented, Annalect is not a technology or data company claiming to understand marketing, they are rather marketers first and come from creative, media, public relations, direct response and other core marketing disciplines to offer solutions that solve their clients marketing problems.

Confirmed talks:
Jarno Kartela, Head of Analytics, DNA -
"Analytics with a startup-like mentality - Taking steps on being data-driven at DNA" - Jarno Kartela, Head of Analytics, DNA.

Dr. Antti Vassinen, Director of Data Sciences, Annalect Finland. -
"Show me the money! Why and how do media affect consumer behavior?"

Venue: Omnicom Media Group Finland office space.

Places are limited, so make sure to sign up for the meetup.